All along, the retail industry has suffered the hardships of profitability. The gloomy market sentiment has made convenience stores cross the border to engage in catering to increase their competitiveness and seek new sources of profits.
Speaking of convenience stores engaged in catering, people's first jump out must be "7-11", up to 3,000 food research and development capabilities so that 7-11 become the leading food and beverage convenience store leader. Nowadays, the momentum of full-time and convenient expansion is also very obvious. In its fully-upgraded second-generation stores, the concept of “supermarket catering†is fully introduced, and the business model of 7-11+ Starbucks+Yoshinoya is introduced into convenience stores to focus on solutions. It is difficult for white-collar workers in the CBD to eat. As the pattern continues to change, hurried office workers have become accustomed to buying a convenient breakfast at a convenience store. More people are willing to try a convenient lunch in the store. Convenience store cross-border catering will undoubtedly have a good market environment.
In terms of policy environment, the current Beijing Municipal Commission of Commerce plans to build or renovate 300 fixed breakfast stores in Beijing by the end of 2017, and to develop 150 chain convenience stores with breakfast services, and to reach more than 1,500 breakfast operations Demonstration point, standard point standard breakfast online shop.
It has to be said that the cross-border integration of convenience stores and restaurants has solved many of the pain points in the catering industry. The high standard of nutrition and convenient trading methods on the basis of ensuring the high safety of meals have led more people to favor the convenience store.
However, the transformation of convenience stores and catering outlets is not so easy to buy food in convenience stores. It is necessary to keep up with the upgrade of transformation facilities. China POS Machine Network Xiaobian believes that the transformation of convenience store catering must be coordinated with the intelligent POS hardware and software system to fully open up the O2O business model.
The intelligent cash register system can provide consumers with self-service orders, save manpower and material resources for convenience stores, maximize the cost of opening up businesses, increase the overall competitiveness, and bring considerable benefits. With the continuous popularization of Internet+action, people increasingly like to choose the mobile payment consumption mode. The smart cash register can fully satisfy consumers' increasing mobile payment demands. At the same time, consumption as the main force for convenience of food and beverage, white-collar workers, student families are more value is the convenience of convenience store consumption and high standardization. Therefore, the addition of the smart cash register can be said to fully meet the needs of convenient catering and is the perfect solution for the integration of convenience stores and catering.
Whether the catering reform of the convenience store can penetrate into the business districts and communities and extend its reach to various regions depends on its own core competitiveness. In the future, smart cash registers will become the main boost for the convenience store catering transformation.
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