Since China entered the Internet of comprehensive shopping, domestic girls have opened a beautiful new world. You can see makeup technology from South Korea, Japan, Europe and the United States on Weibo. Although P-picture is also known as “technology†in China, The real image change from the inside out brought by makeup is unmatched by the P picture. 
Therefore, the post-95 and 00 generations have accumulated all kinds of savings from high school and even junior high school, and are ready to buy, just to buy big hot brand beauty items from Xiaohongshu, ins, Douban and other platforms.
They began to learn the post-80s and post-90s and other old people began to live broadcast or upload short makeup videos on major video platforms, even better, as the grandmother and aunts of the post-80s and 90s also had to serve.
Today, the post-95s have become the main force of beauty, but they have been exposed to various brands since childhood, and the traditional sales methods have been unable to meet the personality and relatively professional girls. ABBA Beauty Store, which has an online store, realized that it may not be able to compete vigorously when doing online completely, and opened an offline physical store.
ABBA, which has two physical stores, is located in large shopping malls, and is positioned as a high-end beauty chain store. It focuses on cosmetics, beauty products, body shaping products and other female image management products.
The physical store cashier management software uses the manufacturer's retail standard version of the cashier software, which is more personalized, professional, and quality-oriented by young girls. The manufacturer's cashier software will help ABBA build a high-viscosity customer group and professional store finance. management.
1. Capturing the hearts of girls, relying on the data is not empty
Beauty bosses purchase products based on the network and experience, but there may be errors in the network or experience. , A little bit of sales reports, high-margin merchandise is clear, and easy-to-sell brands are clear. Guide stores to purchase goods, adjust brand structure and single product structure to further meet girls' shopping needs.
2. Explosive products also rely on promotional activities, your store can also be built
If you know from the sales data that an eye shadow and an eye cream are very easy to sell, you can create a promotional activity based on this product on holidays, set up a promotional activity in the background of the manufacturer's software, set up discount activities, such as buying 999, 50% off XX eye cream This eye cream has become an explosive item in your store, and it can also guide sharing and expand influence, such as collecting likes. What the girls saw was 50% off the eye cream. While creating explosive products, we could enjoy up to 999 per order.
3. Build a fan economy, ABBA also has its own vast world
Si Xun factory member management + micro mall, open online and offline, from the previous two steps of sales + promotion, crazy planting some explosives, combined with its brand characteristics, to create a star single product, promoted in the micro mall, promoted in the WeChat public account, And guide sharing and forwarding to enhance the professionalism and brand of the store. Guide members to share purchases online and experience purchases offline.
The markets radiated after the 95s are not only friends of the same age, but also the elders and even the generations after 00
4. Professional beauty brands need professional cash register management
There are 3 online and offline stores in ABBA, and the data is not single. Offline stores use the manufacturer chain management function to get through the sales data of different stores, integrate member consumption and event promotions, and jointly form a brand effect. With the professionalism of beauty and other products , High-quality, deeply rooted in people's hearts, opening more branches is also easier.
Ningbo XISXI E-commerce Co., Ltd , https://www.petspetsaccessories.com