In order to ensure the technological strength of the next-generation system semiconductors, Samsung Electronics will seek a new way for the semiconductor industry with the bio-processor S-Patch, the Internet of Things (IoT)-specific semiconductor module Artik and automotive parts. .
According to the report of Korean media BusinessPost, a few days ago, industry news came out that Samsung Electronics President Kim Chi Nam is committed to ensuring the technical strength of the next-generation system semiconductor. In early January, the first commercial bioprocessor S-Patch was displayed, integrating multiple bodies. The information sensor, controller, digital signal processing device and built-in memory can be attached to the user to detect values ​​such as heart rate and body temperature and transmitted to another device.
The executives of the Samsung Electronics Systems LSI business unit said that they will expand the business scope of system semiconductors from mobile phones to health care through new products, and will supply health equipment that will be launched in 2016. It is expected that Samsung Electronics' bioprocessors will be used in devices such as wearable devices, game consoles, virtual reality (VR) and automobiles that need to detect body information.
Jin Qinan also actively promoted Samsung Electronics to enter the automotive semiconductor market, and recently signed a contract for the supply and development of automotive semiconductors with Audi. Automotive systems have a wide range of system semiconductors, including a variety of sensors and adjustments, central processing units, etc., and the demand for semiconductors on autonomous vehicles is higher. According to the industry, Samsung Electronics is strengthening its technical capabilities to achieve high-performance system semiconductor design in order to master the artificial intelligence technology required for autonomous vehicles.
Artik, a system semiconductor module for Samsung's electronic IoT, is also scheduled to be launched in 2016. Artik is a product that integrates a central processing unit, a communication chip, a sensor, and a security chip into a small module. It is developed for various IoT products such as wearable devices, drones, and home appliances. Meet the needs of each business area. In the organizational adjustment and personnel restructuring at the end of 2015, Samsung Electronics established the Internet of Things Business Group under the semiconductor sector, hoping to strengthen R&D in the Internet of Things.
Demand for global personal computers (PCs) and smart phones has decreased, and increased production from competitors has caused memory prices to fall. The mainland Tsinghua Unisplendour Group entered the storage market with government support, making the industry's prospects even more difficult.
Samsung Electronics originally turned its focus to system semiconductors for smart phones such as mobile application processors (APs) and image sensors, but it has not developed well due to market forces such as Qualcomm and Sony. Under such circumstances, Samsung Electronics is only looking for a way out for semiconductors in new areas such as automobiles, IoT and health care.
Due to the sluggish business of Samsung's smart phones, the memory profitability is not as good as before. Therefore, the success of next-generation system semiconductors will have a decisive impact on the overall performance of Samsung Electronics.
Jin Qinan recently publicly stated that Korean companies cannot rely solely on memory semiconductors, must find new growth momentum in the field of system semiconductors, and find ways to preempt new markets. This also reveals his ideas.
(Editor)
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