**Join the 10th Anniversary of the Asia Outdoor Exhibition from July 23 to 26, 2015!**
Although it wasn’t intentional, this year’s main color at the Asian Outdoor Show—blue—has taken over everything. From banners to stage designs, blue is everywhere, giving the event a fresh and calming vibe.
The Damask Blue COA Outdoor Summit Forum was one of the highlights, where industry leaders gathered to discuss the future of outdoor living.
Then there was the Tall COA Outdoor Summit Forum, which brought together experts to share insights on innovation and sustainability in the outdoor sector.
The Live COA Outdoor Summit Forum was equally engaging, with real-time discussions that kept the audience fully involved.
One of the most exciting moments was when the Pathfinder brand unveiled its rebranding during a special ceremony, joined by a group of enthusiastic polar bears who added some fun and energy to the event.
At the 2015 Smart Outdoor O2O Upgrade Press Conference, industry players came together to explore how technology can transform the outdoor experience.
Have you seen the red dress beauty? She turned heads and captured everyone’s attention.
Ctrip was also present, encouraging people to go out and rediscover themselves. “Go! Go out and get yourself back!†they called.
And if you were looking for adventure, Purple Mountain Fluorescence offered a unique way to reconnect with nature and breathe in the fresh air.
Here are some must-have items for your next outdoor trip:
- A soft hand-held kettle that fits perfectly in your palm
- A stylish "Vest Line" elastic waist pack that combines comfort and function
- A wind, sand, and mosquito-resistant legging for all-day wear
- A headlight that comes in multiple colors to light up your path
- Comfortable insoles designed for long hikes and outdoor adventures
- A retro-style travel bag that brings nostalgia and practicality
- A cozy tent perfect for summer camping trips
Don’t forget to attend an outdoor lecture focused on public welfare or learn from e-commerce companies about effective online selling strategies.
Also, there’s a growing focus on youth outdoor education, helping young people develop a deeper connection with nature.
All these activities and products are driven by a shared goal: to bring you fresh air and a better outdoor experience.
If you read through the full article, you might have already spotted Venus. Yes, that’s right! Compared to the usual field maps, Xiao Bian, our reporter at the exhibition, was already wandering around, capturing every moment. But don’t worry—Xiao Bian will stay on site and keep bringing you daily updates on the latest happenings.
This content was originally published by the official WeChat account of the 2015 Asia Outdoor Products Exhibition, partnered with Cool Outdoor 2015.
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