"VOGUE" China version uses micro cardboard for padding

The world-famous fashion magazine "VOGUE" and "Apparel and Beauty" magazine launched the Chinese version of "VOGUE", presented a golden handbag with the magazine, and lined with a cardboard under the "VOGUE" and handbags.

The liner of this micro cardboard was printed with the same golden color as the handbag, and the words “VOGUE Apparel and Beauty” printed on it were very eye-catching. The high-gloss surface of conventional coated kraft paperboard guarantees a clear print quality, and the use of offset printing directly on this micro-enthalpy paperboard can achieve high-quality printing results. The reporter then interviewed the magazine's sales staff, who said that the reason why micro cardboard instead of cardboard, because micro cardboard has higher compressive strength than ordinary cardboard, can protect the integrity of magazines and handbags.



Source: "Global Box Industry"

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