Typographic printing quote formulas and techniques

Quote formulas and techniques:

(1). Carefully observe customer strength and customer printing.

(2). Carefully measure the sample size and paper quality and various postpress and prepress processes.

(3). Use the calculator to calculate the cost and profit in detail.

(4). Price quoted in pun, price is not high (refers to not higher than the customer's psychological price) price is not low (referring to lower than the peer price).

(5). Bargaining refers to the rationale and argument for negotiating a bid with the customer.

Such as: selection of paper size, good or bad paper, domestic and imported film, printing quality, delivery time, what kind of machine printing and other advanced. Good conditions for the other party to accept your offer.

Demeanor: Sophisticated, generous, honest, responsible

(7). Language and qi: politeness, speak civility, talk after laughter, not humble.

4. School drafts and delivery tips:

(1). The school draft makes the other party pay attention, pay attention to the text, specification, color sample, delivery time, etc., and let the customer approve. Signature.

(2) Distribute customer's attention (product shortages) at the time of delivery to excellent introduction, customer care point introduction, and customer satisfaction as termination.

5. Withdrawal and payment tips:

(1). Explain the reason for the deposit to the customer:

A. Copying, Proofing, Investment Cost

B. Make customers sincere

C. Refused to deceive speech expressions to allow customers to understand the deposit inevitability.

(2) After the acceptance of the goods, the customer must sign the bill (delivery note), and then provide the customer with the receipt voucher (receipt. invoice) to allow the customer to perform the agreement or contract payment method.

Tell us more about the difficulties, talk less about each other, and let customers not pay a little sense.

In fact, due to other reasons can not pay, so that the other party's leader signed the payment and write down the next payment time.

6. Fault and quality problems how to deal with:

(1). The other party is at fault, according to the actual number and attitude of customers to resolve peacefully, so that the other party as far as possible to bear the paper money, printing fees, and other expenses, the consultation reached a consensus reached between the parties.

(2). Our fault can allow the other party to accept the purpose of the strong, to lower prices, gifts, the next reprint and other methods.

7. Quotation formula:

(1). Weight (length × width ÷ 2) = law: abundance 0.531 weight 0.43 weight

(2). Calculation method: weight (law) × grams × ton price ÷ 500 sheets × open number × print × 1.1% loss = total paper money

Example 1: There is a customer printed 5000 large 16 open, 157 double copper, how much is the paper money?

Formula: Weight × grams × tons price ÷ 500 sheets × open number × print × 1.1% = total paper price requested

0.531 × 157 g × 7500 RMB ÷ 500 ÷ 16 × × 5000 × 1.1% = 430 ( (Total Paper Price)

Example 2: There is a customer printed 8000 large 16 open 80 grams of offset paper is how much?

Formula: 0.531×80 grams×6500÷500 sheets ÷16 sheets×8000 sheets×1.1%=304 sheets (total paper price)

Example 3: There is a customer printed 700 instructions: How much does the cover use 60 grams of home-made paper with 20 positive 16-sheet paper?

Formula: Weight × grams × tons price ÷ 500 sheets × open number × print × 1.1% = total paper price requested

0.43 × 60 g × 5500 RMB ÷ 500 sheets ÷ 16 open × prints (70 copies × 20 sheets) × 1.1% = 273 RMB

Example 4: There is a customer printed on 50,000 plastic 4×5cm fillets. How much paper money is used?

Formula: Law 0.002 × customer square cm × print number = paper

0.002 × 20 (4 × 5cm) × 50000 = 0.04 (Total Paper)

Example 5: There is a customer printed carbon-free paper single 200 request 16 open two. Triple. Quad. How much paper money?

Formula: Double 3.43 Triple 3.93 Triple 4.19 Five 4.34

Coupling law × number = paper money

Double: 686 Triple: 786 Four: 838 Five: 868

Example 6: There is a customer printed on No.2. No.5. No.7. No.9 standard envelopes 1000 each with 100 grams of offset paper, ask all specifications. Opening number. What is the price of paper?

law:

A. Finished product specifications:

No.2: 11×18cm 15 open (cut paper size 26×21)

No. 5: 11×22cm 12 open (cut paper size 26×24)

No. 6: 12×23cm 12 open (cut size 27×26)

No. 7: 16×23cm 8 open (cut paper size 39×27)

No. 9: 23×32cm 4 open (cut sheet size 39×54)

0.43 Law × grams 100× tons price 6500 RMB ÷ 500 sheets opening number × printing number × 1.1% = paper price

1000 media paragraph:

No.2: 41 yuan

No.6: 51 yuan

7th: 77 yuan

9th: 154 yuan

Example 7. There is a customer print 16 open. 28 grams of triple single 100 this request for each paper price?

The law: 1.39 × print number = paper money (139 yuan) (32 open 28 open × 2)

The above examples are common examples, which are not common or may be answered by business executives.

9. How to learn to open paper and use generous degree.

Law: Customers print specifications long. Wide size. Use generous and positive paper size divided by customer specifications long. Wide size two times, choose the largest number of products, is the opening number.

Example 1: The customer finished product specification is 23×20cm.

With 80 grams of paper should choose positive and generous?

119.4÷23=5 knife (20 open) 109.2÷23=4 knife (20 open)

119.4÷20=5 knife (15 on) 109.2÷20=5 knife (15 on)

88.9 ÷ 23 = 3 knives (15 on) 78.7 ÷ 23 = 3 knives (15 on)

88.9÷20=4 knives (20 on) 78.8÷20=3 knives (20 on)

Boldness: 0.03 yuan / piece

Positive degree: 0.0327 yuan/Zhang

(The above price is calculated by the above formula)

Dadu paper should be used for printing paper.

10. How to learn to make imposition on the machine?

The law: Printed product specifications do not exceed the printer's printing specification, called spliced ​​machine specifications.

Example: 8 on the machine size is 27 × 39cm large degree 44 × 29.5cm

4 open machine size 54*39cm degree 44*59cm

Off the machine size is 78 × 54cm generous 88 × 59cm

The puzzles must be spliced ​​according to these dimensions, and they must be the first to think of this by their irregular size.

11. What is the cost of prepress? What are included?

Before the start of printing, the process is called the prepress cost, and after the printing, the processing program is called the post-printing processing cost.

Typing. Design. Production. Scanning. Film. Sulfuric acid paper. Inkjet proofing. Laser proofing. Electricity sub. Electric proofing. Receiving. School draft. The fare is prepress.

Postpress: hot stamping, convex and concave, embossing, laminating, pressure lines, beer, sticking, cutting, packaging, and shipping are all postpress processing costs.

12. How to calculate the boot fee?

Law: The printing cost of four color printing products is called the activation fee

Two-color four-press printing machine is 500-800 yuan / 10,000 Zhang 16 open

Two-color split printing press 800-1200 yuan / 10,000 Zhang 16 open

Four-color split printing press is 1000-1500 yuan / 10,000 Zhang 16 open

Monochrome machine:

Four boot: 100 yuan - 200 yuan 1 board / 10,000 Zhang 16 open

Six boot: 50-100 yuan 1 board / 10,000 Zhang 16 open

Eight boot: 50-80 yuan 1 board / 10,000 Zhang 16 open

The above is based on the difficulty of the print. Time. Color to determine how much boot fee.

13. Prepress fee quote?

A: Design fee: 200-500 yuan / P proofing. Film

Production fee: 130-200 yuan / P proofing. Film

Typing fee: a P5-10 (depending on how much and difficulty)

B: Film. Sulfuric acid paper costs:

A P imported film 10 yuan; domestic 8 yuan / P

A P-sulfated paper 2.00 yuan / P

Inkjet proofing: a P15-20 yuan

C: Scan: According to the number of scan points and how many: 300 lines, 0.70 yuan / trillion

14. Postpress cost quote?

A. plastic fees:

Optic adhesive off 0.26; Optic adhesive off 0.23; Optic adhesive four open 0.14; Optic adhesive four open 0.12;

Optical plastic six open large 0.14; light plastic six open positive 0.12; light plastic eight open 0.14; open plastic eight is 0.12;

Dumb rubber off 0.35; Dumb rubber off 0.31; Dumb rubber four off 0.15; Dumb glue four open 0.14;

The matte rubber six opened 0.19; the matte rubber six opened 0.17; the matte rubber eight opened 0.11; the matte rubber eight opened 0.10

B. Sticky Envelopes and Paper Bags Price:

No. 2 seal. No. 5 seal. No. 6 seal each 0.01 Yuan No. 7 seal each 0.015 Yuan; No. 9 seal each 0.025 Yuan;

Hand bag 0.40 yuan / month; add beer 50-80 yuan; file bag. Portfolio 0.15 yuan / month

C. Adhesive box. Small box. Book.

According to the size of how much to price, generally stick one hand 0.005-0.02 yuan / hand stick

Cover book cover 0.05-0.10 yuan / this, saddle stitching. Flat nail 0.05 yuan / this, folding hand 0.01 yuan / hand fold

D.Quality quote

Ream paper 10-35 yuan (folding times. Baotou. Points. Number of specific pricing)

E. Call number

One print 0.02-0.03 yuan/print

F. Beer fee:

0.02-0.05 yuan/print

Plus board fee 30-200 yuan / board

Some of the above printing process processing fees are still not quoted, and are re-priced by the factory according to the actual situation.

15. Tax rate calculation:

Processing invoice tax rate of 6%, plus personal income tax, urban construction tax and other six tax rates, total about 10%.

Total payment +10% = tax payment

Example: A customer's total printing price is 8000 yuan + 8000 * 10% = 8800 as receivables.
16. Memorize printing equipment and pre-printing specifications and names:

Roller presses: Indian newspapers, books and magazines, domestic and imported;

Fully open printing press: all printed paper can be printed;

On the boot. Four boot. Six boot. Eight boot

Four boot and the boot is divided into monochrome. Double color. Four colors.

Printing color printing also separates water and alcohol.

Printing is also divided into manual operation. Mechanical operation. Computer fully automatic operation.

The main advantages of alcohol, but the bottom, the ink dry faster, bright ink. Words are three-dimensional. Clear image. Delicious colors and other high-quality samples. &nb