Enterprises only pay attention to sales regardless of the status quo of recycling furniture recycling market

"The solid wood flat cabinet that I used to do was not damaged. The recycling master only gave 5 yuan. The large wardrobe of the beech wood was only 10 yuan. This furniture recycling is too cheap. I still use it myself." Old furniture in one room can only sell for a few dozen dollars, and Ms. Jiang smiled bitterly. The reporter found that because the selling price of old furniture is too low, many citizens can only give up the idea of ​​"renewing". So, old furniture is so worthless?

An old piece of furniture can't be replaced by a pound of meat.

Ms. Jiang, who lives near Nan Neihuan Street in Taiyuan City, Shanxi Province, has recently refurbished her house. Because some furniture is outdated, she wants to sell it to people who recycle furniture and then add some new furniture. "I have found more than a dozen recyclers through various channels. The quotation is surprising. I think that such a large piece of furniture can't be less than 100 yuan. I didn't expect that after people came to see it, the opening was 5 yuan. 10 yuan, a solid wood cabinet can not change a pound of meat, it is strange."

After Ms. Jiang was disappointed, she gave up the idea of ​​replacing furniture. "5 yuan, I think it is better to stay at home, at least it is solid wood. Now those new furniture are MDF, not environmentally friendly, very expensive, thousands of dollars, I still use old furniture."

It is understood that there are not many people like Ms. Jiang who have given up buying new furniture because of the low recycling price. Ms. Qian, a private enterprise employee, said: “The company moved to work on the desk and found a few questions about recycling furniture. It’s only ten yuan, but it’s not enough effort. Later, with the leaders, it’s time to find someone to repair and continue to count. It is."

High wages and low profits, eliminating the enthusiasm for recycling

Mr. Liu, the recycler of Nanxun Flea Market in Taiyuan City, said that the price of recycled furniture is not fixed. Because the recycling cost is relatively high, the price of old furniture can not go up, and the profit can only be increased by reducing the recycling price. This is the case, each piece of furniture can only earn tens of dollars. "A second-hand wardrobe is retracted to the market. The light freight and handling fees are hundreds of yuan. At least two or three labors are required. Plus, the cost is more than 100 yuan, and some are even close to 200 yuan. Think about it, The cost of a piece of furniture of more than 100 yuan, if I have a few hundred yuan back charges, plus tens of dollars of renovation costs, then how much money this wardrobe has to sell, at least 400 yuan to 500 yuan. Now buy more than 500 yuan A brand new panel furniture is more than enough. Who would want you to use this second-hand?"

A recycler admits that whether it is furniture recycling or refurbishment, it is a hard work. From transportation to sorting, dismantling and processing, it requires a lot of manpower, material resources and financial resources. Now the labor costs are the most expensive, so most of the profits are spent on labor. It is not bad to earn tens of dollars in the hands of recyclers.

Enterprises only pay attention to sales regardless of recycling

Due to the low cost of furniture return, the handling of old furniture has become a family problem. In the frustration of some families, in order to make room for new furniture, they have to throw away old furniture as garbage, causing great waste. And more people will choose to use the old furniture when the old furniture will be available, and the new furniture will be available, which in turn affects people's consumption of furniture.

Mr. Zhang, a person in charge of a home market in Binhe West Road, Taiyuan City, said that in the past few years, due to the relatively good home market, furniture companies have expanded blindly, using funds in the stores and opening branches, resulting in a serious lag in the development of furniture products, not to mention Establish a recycling system. "I think the decline in sales in the furniture market in the past two years has something to do with this. In particular, the furniture standards are varied and there is no industry norm, resulting in poor recycling channels and people's consumption."

Mr. Wu, the person in charge of a decoration company, said that many families still use furniture 20 years ago. In some developed countries in Europe and America, the replacement period of furniture is only 3-5 years. Because most of the furniture is industrialized. If it is old or doesn't want to be used, just look for the manufacturer to sell the old one, and then add a new fee to replace it with a new one. Some old furniture recycling is better. The price is even similar to the new furniture. Why is the recycling price high? Because their furniture is a standard accessory, as long as it is dismantled and refurbished, it can be the same as the new one.

Open the recycling channel to consume the market

Professor Li of the marketing major of Shanxi University of Finance and Economics said that the recycling of used furniture is currently operated by small traders, which will inevitably lead to unreasonable pricing and unregulated recycling. Some large furniture companies lack strategic vision and only look at immediate interests. Without considering the cyclical consumption of the market, this has caused the furniture enterprises to enter the bottleneck of production and consumption after a short period of prosperity. If the furniture companies do not participate in the recycling market and can not do this market, then the trade-in policy of some merchants has become a flashy promotion means, which is the marketing means for furniture companies to win customers. He believes that the recycling of used furniture, if you want to get a real promotion, also requires policy guidance and support.

It is understood that Beijing has taken the first step in the recycling of used furniture. The Beijing Municipal Commission of Commerce recently announced the "2013 Beijing Furniture Trade-in Replacement Implementation Measures (Draft for Comment)", Beijing will determine no more than 15 furniture sales enterprises, as a fixed-point supplier of old-for-new furniture sales; no more than 8 Recycling resources recycling and dismantling enterprises, as a fixed-point supplier of recycling and dismantling business. For individual consumers, “paying for new purchases” will be subsidized according to 10% of the actual sales price of new furniture. The government and furniture sales enterprises will jointly pay 5% of each subsidy, and the maximum amount of single-piece furniture subsidies will not exceed 1,000 yuan.

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